LARNEY presents an exclusive storytelling series that merges personal identity, fashion expression, and a deep love for the city we call home.
The Meaning Behind Me, Fashion & Kuala Lumpur
At LARNEY, we believe fashion is more than just what you wear—it is a language, a mirror of your journey, and a declaration of values. The "Me, Fashion & Kuala Lumpur" series was born from this belief. It is an intimate interview-led campaign that highlights inspiring women who are shaping culture and leading with purpose across various fields including activism, finance, humanitarian work, fashion, and the performing arts.
Each story is set against the vibrant backdrop of Kuala Lumpur—a city that symbolizes growth, diversity, and a forward-thinking spirit. As our featured guests walk us through their experiences and passions, they also reflect on their personal connection to the city that helped shape them.
Why We Created This Series
We wanted to spotlight the real women behind the scenes who have stood by LARNEY and have continually inspired us with their courage, voice, and authenticity. These are not just supporters; they are trailblazers, thinkers, and community shapers who embody the very spirit of LARNEY. This series is a tribute to them, a way of saying thank you, and an invitation to our wider community to see the many faces of power and grace.
Who We Are Featuring
Our first guest is none other than Datin Paduka Marina Mahathir—author, activist, and founder of Zafigo. With a lifetime dedicated to championing women’s rights and safe travel, her story brings depth and dimension to the campaign. She shares not only her thoughts on dressing with intention, but also how she integrates tradition with modernity in her personal style.
Following her, we will feature more women from diverse backgrounds, each bringing their own unique lens on identity, fashion, and purpose. These women are more than their professions—they are voices of change, connectors of people, and sources of inspiration.
What They’re Wearing
Every guest is styled in pieces from LARNEY’s latest collection, Pleats of Life. This collection celebrates the versatility and elegance of pleats—a hallmark of LARNEY’s design. Made from wrinkle-free, breathable fabric, the pieces are crafted for women who live dynamic lives. Silhouettes range from the traditional Kurung Kedah to relaxed modern sets, all available in a wide range of colours—from soft pastels to rich jewel tones—to suit every personality and moment.
These garments are not just fashion pieces; they are extensions of each woman’s character. Whether it’s the elegance of a Pale Pink TTDI Dress or the effortless sophistication of a pleated kurung, each look is a statement.
What We Hope to Achieve
The goal of "Me, Fashion & Kuala Lumpur" is to create meaningful connections—between people, between fashion and values, and between heritage and modernity. We hope that through these stories, more women feel empowered to embrace their individuality, honour their journey, and wear their confidence proudly.
It is also a celebration of Kuala Lumpur itself: a city where culture, identity, and innovation intertwine. Just like our guests, KL is always evolving—yet it remains rooted in grace.
With this series, we welcome you into the world of LARNEY—where every outfit tells a story and every woman leaves her mark.